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Azerbaijan Tourism Board collaborates with Wego to boost tourism

 Wednesday, July 26, 2023

Wego, the Middle East and North Africa’s (MENA) largest online travel platform, welcomes visitors to see Azerbaijan in all seasons.

The Azerbaijan Tourism Board has collaborated with Wego to launch a new campaign to highlight Azerbaijan’s great attractions to MENA travellers.

This collaboration will capitalise on Wego’s vast reach and unique marketing techniques to highlight Azerbaijan’s rich cultural history, diversified landscapes, and friendly hospitality.

Summer and winter in Azerbaijan provide a diverse selection of fascinating activities for all types of visitors.

Mamoun Hmedan, Chief Commercial Officer and Managing Director, MENA and India, Wego, said, as they renew their partnership with Azerbaijan Tourism Board, they aim to inspire and guide travellers to explore the wonders of Azerbaijan and create a seamless and inspiring travel experience.

They recorded over 830,000 searches globally to Azerbaijan this year and they are expecting to see an increase in the searches towards the summer.

The country’s magnificent coastline sections become a paradise for beach enthusiasts throughout the summer months. Water sports such as jet skiing and parasailing are available to visitors.

Furthermore, Azerbaijan’s gorgeous mountainous regions, such as the Greater Caucasus range, offer excellent chances for climbing, trekking, and discovering scenic routes that lead to spectacular panoramas and hidden waterfalls.

Florian Sengstschmid, CEO, Azerbaijan Tourism Board, said, that in winter, Azerbaijan transforms into a winter wonderland, providing excellent opportunities for winter sports enthusiasts.

The country has premier ski resorts and offer world-class skiing and snowboarding facilities with a range of slopes suitable for beginners to advanced skiers.

Additionally, the picturesque village of Gabala, located in the Tufandag Mountains, offers a charming winter retreat with opportunities for skiing, snowboarding, and even enjoying horse-drawn sleigh rides through snowy landscapes.